NEW YORK CITY
They say there isn’t great Mexican food or even culture in New York. They’re wrong. The city known for its taste is home to countless styles of food and drink, and perhaps the greatest cultural diversity in the world. You just have to know where to look.
NEW YORK CITY GUIDE
In this city guide, our taste experts sit down with some of the brightest Mexican-American entrepreneurs in New York, including Chef Jose Luis Flores of Masa Madre, Chef Annisha Garcia of Son del North, and Ricardo Rodriguez Pacheco of La Merced.
Recommendations
Masa Madre
Artisanal Bakery | Sunnyside
A true gem, this local bakery celebrates its roots by infusing Latin American flavors into pastry classics, with a display case featuring conchas sitting alongside croissants - and make sure not to leave without trying their specialty banderillas! In just one year, it’s become a beloved community staple in Queens.
Son del North
Burrito Shop | Lower East Side
This restaurant is bringing the authentic taste of Northern Mexico to NYC. Their burritos are famously rice-free, allowing the rich flavors of fillings like their carne asada to take center stage. Keeping tradition at the root of their work, Son del North is a must-try for any true burrito aficionado.
La Merced
Juice Bar | Greenpoint
This vibrant oasis is bringing a Mexican flair to Brooklyn. With a menu that features pitaya bowls, luchador smoothies, and Mexicano aguas frescas, this juice bar is celebrating an entirely new side to Mexican taste that is often overlooked – all while serving up flavors that are just as healthy as they are delicious.
Fan-Fan Donuts
Doughnut Shop | Bedford-Stuyvesant
This beloved Latina-owned donut shop is known for its small-batch yeast doughnuts made fresh every day. Their team is constantly churning out new and exciting creations, ranging from their classic Mexican Cinnamon Sugar to Guava Cheese. No matter your order, you’re guaranteed the perfect bite every time.
Birria-Landia
Food Truck | Multiple Locations
What started as a simple taco truck earned a cult following for one simple reason: their perfected art of the Tijuana-style beef birria taco. The meat is tender, the consommé is rich and flavorful, and every bite is a reminder of why this spot has become a New York City icon.
Bandida
Coffee Brand | Online Storefront Delivering to Brooklyn
Founded by a female, Mexican-American entrepreneur, this business is making more than coffee; it’s a celebration of culture. Using flavors from their home as inspiration, they’ve shaken up the coffee scene with their innovative and delicious dairy-free horchata cold brew.
Mimomex
Farm Stand | Goshen, NY & NYC Greenmarkets
Bringing generations of Mexican farming tradition to the Hudson Valley, this family-run farm cultivates over 80 varieties of produce with a focus on Mexican specialties. From the soil of Goshen’s Black Dirt region to their stands at NYC Greenmarkets, they’re connecting the farm to the city through sustainably grown herbs and vegetables.
Factory Tamal
Tamal Shop | East Village, Lower East Side
This spot is dedicated to perfecting one of Mexico’s most beloved dishes: the tamal. Focusing on the traditional Oaxacan style, each tamal is handcrafted with fluffy masa and filled with rich, flavorful ingredients that deliver an authentic taste of home-style cooking with every order.
TASTE COLLECTIVE
CITY GUIDES
Explore the influence of Mexican-American culture in cities across the country.